Digital Arts Marketing Training

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Learn everything you need to know about Digital Arts Marketing in this comprehensive course.

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Digital Arts Marketing Training
Module 1 Successful Websites
Unit 1 Introduction
Unit 2 Opening Self-Assessment
Unit 3 Why Successful Websites Matter
Unit 4 Web Design Best Practice For The Arts
Unit 5 SEO
Unit 6 Content Marketing
Unit 7 Mobile Marketing
Unit 8 Ecommerce
Unit 9 Tools For Your Website
Unit 10 Checklist
Unit 11 Final Survey
Module 2 Email Marketing
Unit 1 Introduction
Unit 2 Opening Self Assessment
Unit 3 Are You Ready For Email?
Unit 4 Before You Start
Unit 5 Types of Email
Unit 6 Creating Your Campaign
Unit 7 Testing Your Campaign
Unit 8 Email Marketing Best Practice
Unit 9 Email Marketing Tools
Unit 10 Measuring your Email Marketing Success
Unit 11 Email Marketing Checklist
Unit 12 Final Survey
Module 3 Social Media
Unit 1 Introduction
Unit 2 Opening Self Assessment
Unit 3 The Purpose of Social Media
Unit 4 Audience and Personas
Unit 5 Introducing Facebook
Unit 6 Introducing Twitter
Unit 7 Introducing YouTube
Unit 8 Introducing Instagram
Unit 9 Introducing Pinterest
Unit 10 Tools
Unit 11 Measurement
Unit 12 Best Practice Top Tips
Unit 13 Final Survey
Module 4 Measurement
Unit 1 Introduction
Unit 2 Self Assessment Survey
Unit 3 Google Analytics Glossary
Unit 4 Introducing Google Analytics
Unit 5 Set-Up and Dashboards
Unit 6 Standard Reports
Unit 7 Segments and Filters
Unit 8 Goals and Events
Unit 9 Creating Reports
Unit 10 Google Analytics Top Tips
Unit 11 Final Survey
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