We recently published the Opera Audience Development Guide, 2014. This capacity-building project took the form of training, support and guidance in the area of audience development, tailored to the needs of the participating organisations. You can read the report on this fascinating project here. Among the insights: Almost half of Opera Attenders are aged 55+,… Read more »
Research & Insight
Do you tour or receive work? This report is of interest to you. Download now: Marketplace 2014 review and recommendations from Audiences NI From October to December 2014, the participants in Marketplace 2014 were hard at work building a framework for venues and networks to articulate their needs in terms of tours and audience response; and… Read more »
How to use social media Jesse Ringham, Digital Marketing Manager Tate Britain, with case study- Kamil Chechlacz, Marketing Manager, JDIFF. What kind of images work- in print and online? Chris Hill, Director of Sales and Marketing, RSC with Andy Williams, Head of Visual Communications, RSC. With Case Study: Science Gallery
We will be hanging out on Google and Youtube for some of the sessions, so watch live if you cannot make it. We are streaming two sessions: The Arts in Irish Life 9.15- 11am and Developments in Touring 2 – 3.15pm. For instructions in how to join us, click these links https://plus.google.com/events/cgkv3bjro2navbgted1shuvgag4 and http://www.youtube.com/watch?v=Vn8PQderYcY.
DOCUMENTS: Arts Audiences Essentials of tour marketing presentation final 1) Tour Marketing Resources Essentials 1 Effective information exchange Tour Marketing Resources Essentials 1 Effective information exchange 2) Touring Marketing Resources Essentials 2 Marketing Planning final Touring Marketing Resources Essentials 2 Marketing Planning 3) Touring Resources Essentials 3 Understanding Audiences Touring Resources Essentials 3 Understanding Audiences… Read more »
